Page 9 - Part-A
P. 9

Information, Advice or Guidance



                   Common examples include:

                         •   Doctors’ surgery

                         •   Council office

                         •   Post office

                         •   Careers advisor.

                   You may have thought of other examples.



                   The key differences between information, advice and guidance.



                   Information in the workplace is often obtained by:

                         •   Clients either coming into the workplace in person or by telephoning  to ask
                                 questions (for example, ‘What are your opening times?’,
                             or, ‘Could you give me the phone number for…’).



                   The main differences between information, advice and guidance are listed in the table
                   below.



                                       Fact or        Experience      Qualification      One-off or
                                     Judgement          needed           needed          reviewed

                    Information         Fact              No               No             One-off


                       Advice        Judgement            Yes              No             One-off


                      Guidance       Judgement            Yes           Normally         Reviewed




                   As you can see from the table above, information is factual and is normally given
                   by someone who knows the answer. It does not normally require any experience or
                   qualifications and is normally not reviewed. Examples of information are, opening
                   times of a department, or the name of the complaints manager. Information may be
                   given by junior members of the team.




















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